As a photographer, I’m proud to have a varied portfolio of photo sessions - I enjoy family portraits, newborn photos, maternity photos, and other types of sessions, all for different reasons. But for the past few years, I’ve been especially investing in my branding photography, in part because, as a woman business owner myself, I’ve seen the need for branding photography that’s specifically geared toward women. Here’s why!

One of the most common misconceptions for business owners is that a great professional headshot is something that’s nice to have, but that if you don’t have one, it’s not a big deal. The reality is that you’re not just missing out on the benefits that a strong headshot could bring you - having no headshot or a poor headshot could actually be costing you clients.

Prospects will form a first impression of you, and your headshot helps to determine whether that impression will be positive or negative. Here are some signs you might be missing out on business because of your headshot.

For your business, branding photography is an investment that has powerful potential. It’s a vital step in building your brand and connecting with the right customers. But there are a million recommendations out there about how to make the most of your photo shoot, and one that you may see mentioned often is to create a mood board to show your photographer. As a branding and headshot photographer, I’m happy to weigh in about this suggestion.

Have you ever taken a look at a professional photograph or just the background of a TV show and thought about how every single item there was curated and placed there for a specific purpose? The same thing happens in branding photography: I style every scene in every photo shoot in particular ways to create a look that embodies your brand and your professional image.

Headshots can be such a fantastic tool for building your brand as a professional and as a business. While many people have their headshots taken in an individual session at my portrait studio, if you’re a business owner, you can also opt for a branding photo session for yourself and potentially your key team members right at your office in the Seattle area. I know exactly how to paint you and your team in the best light and highlight your brand along the way!

As you’re exploring ways to market and grow your business, you keep hearing mentions of branding photography and the importance of the right brand imagery for your business. But how do you know when it’s time to make that investment for yourself? As a Seattle area branding photographer who’s a business owner myself, I absolutely love helping my clients build their brands! Here are a few telltale times when a branding photoshoot will serve you well.

They say that a picture is worth a thousand words, and when it comes to headshots, that can absolutely be true. Your headshot isn’t just supposed to make you look good. It should be a visual representation of your brand and the professional image you want to cultivate. That might sound like a lot to ask for from an image, but don’t worry, I’ve got you! I know exactly how to make your headshots on-brand. Here are some of the details you and I will use, working together to put your brand on full display.

If you’re due for some fresh professional headshots, I’m your girl! I make sure every step of the process is easy and stress-free, and that includes wardrobe planning. Finding the perfect outfit for any photo session is stressful because of course we all want to look our best. But your wardrobe is one of the core ingredients for a great headshot, and here’s why. 

In today’s world of social media and digital communication, headshots are just expected for many professionals because they help you better connect with the people you’re emailing or talking to on LinkedIn. The quality of your headshot matters for your business or career growth, and that leads a lot of people to wonder, should you invest in professional hair and makeup services for your headshots and branding photos?

It isn’t until you start building a business that you fully realize all the details and tasks that go into making your business successful. Take marketing for example. Publicizing your business well and building your reputation to attract customers requires so many pieces and details, and one of those pieces is having the right images. That’s where I can help with professional branding photography.